12th Annual Chinese Executive Media Management Program in Denver

asianave August 5, 2013 Comments Off

The Chinese Executive Media Management Program (CEMMP) celebrated the graduation of its twelfth annual class last month in Denver. The program, made possible by a $1 million gift from the Anna and John J. Sie Foundation has been a successful partnership between the Foundation, The Cable Center, the University of Denver, and Encore International.

During each summer since 2000, with the exception of the 2003 during the SARS scare and 2008 immediately following the Wenchuan earthquake, a group of eleven visiting scholars selected from China’s State Administration of Press and Publication, Radio, Film and Television; China Central Television; the Ministry of Industry and Information Technology, Encore International and China International TV Corporation have come to Denver to study business management and visit area companies.

12th Annual Chinese Executive Media Management Program Graduating Class

12th Annual Chinese Executive Media Management Program Graduating Class

This year the CEMMP fellows visited CableLabs, Comcast, Dish Network, and Starz. They received warm welcomes and precious insight into management and the operations of these media organizations.

“Every year these media organizations share their time, insights, and experiences with the CEMMP Fellows. This hospitality and information exchange helps build long term personal relationships and builds the foundation for possible future collaborations,” said professor of Finance at DU’s Daniels College of Business, Ron Rizzuto, Ph.D., who directs the CEMMP and has taught courses since its inaugural year.

Rizzuto also remarked that, “The interest in what is happening in media and telecommunications in China has increased among U.S. media companies in recent years. This is, no doubt the result of the continued globalization of the media markets and the rapid rate of economic growth in China.”

No trip to Colorado would be complete without taking in some of our top attractions. The program’s generous fellowships allowed for group excursions to Rocky Mountain National Park, the attractions of Colorado Springs, and good seats at a Rockies game among other excursions.

It’s no surprise then that over the years 106 Chinese fellows from CEMMP have developed a soft spot in their hearts for Denver and the people of Colorado.

The fellows’ time in Colorado culminated when the two teams presented their business plans to the faculty and local business leaders. Asian Avenue congratulates CEMMP on a successful program – helping to connect Colorado with China! ”


Comments are closed.